I think this advertisement is appalling.
As someone living with dementia - I have Alzheimer’s Disease - I am trying to live my best possible life in spite of my condition. I haven’t ‘died’ when struggling to cope with something I could once do easily: I‘ve found a way around it.
Bruce Willis shares with me and many of my friends a dementia diagnosis. The Alzheimer’s Society seems to think that what people need to know about dementia is that, as in his films, it is ‘Die Hard’. I prefer to think that people living with dementia need to be helped to ‘live well’.
We know that there is considerable stigma surrounding degenerative brain disease. Videos like this only go to reinforce all the negative stereotypes. At a time when we need people to come forwards as early as possible for diagnosis, I can only imagine that this advertisement will put people off.
I am dismayed that an organisation that says it is on the side of people living with dementia should think of being involved in such a campaign
As someone living with dementia - I have Alzheimer’s Disease - I am trying to live my best possible life in spite of my condition. I haven’t ‘died’ when struggling to cope with something I could once do easily: I‘ve found a way around it.
Bruce Willis shares with me and many of my friends a dementia diagnosis. The Alzheimer’s Society seems to think that what people need to know about dementia is that, as in his films, it is ‘Die Hard’. I prefer to think that people living with dementia need to be helped to ‘live well’.
We know that there is considerable stigma surrounding degenerative brain disease. Videos like this only go to reinforce all the negative stereotypes. At a time when we need people to come forwards as early as possible for diagnosis, I can only imagine that this advertisement will put people off.
I am dismayed that an organisation that says it is on the side of people living with dementia should think of being involved in such a campaign